Initial Onboarding

Ubersuggest Webapp Initial Onboarding Flow

The onboarding flow was an experiment implemented in the initial customer journey when users first come to the app to learn if they were more likely to create an account and a project if we showed user value up front.

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Ubersuggest Initial Onboarding

UX Design

How we saved customers a significant amount of time by automating the manual process of an SEO workflow using NLP (natural language processing).

Ubersuggest SEO Opportunities

UX Design

Improving the data viewing experience on the Ubersuggest project dashboard by allowing users to globally control the timeframe for all of the metrics to help them track their SEO progress over time.

Ubersuggest Dashboard Progress Tracking

UX Design

The Unbounce ROI calculator is a tool for prospects to calculate their ROI, cost-per-click, and conversion rate with Unbounce in comparison to their business’ to validate the value of signing up for and purchasing the Unbounce platform.

Unbounce ROI Calculator

UX Design

In June 2020, Unbounce launched a new pricing model, which led to the redesign of the pricing page on Unbounce.com.

Unbounce.com: Pricing Section

UX Design

In 2019, Unbounce carried out a major rebranding project. To generate buzz (while doing some good), the team launched the #ChooseExtra campaign. People were encouraged to celebrate extraordinary marketers in their networks with social media “shoutouts.” For each shoutout, Unbounce donated five minutes to working with non-profit PeaceGeeks.

Unbounce: Choose Extra

Art Direction, UX Design

Unbounce launched its newly evolved brand in June 2019. Here are all the things that went into the brand rollout both internally and externally.

Unbounce Brand Rollout

Art Direction, Layout Design

Unbounce (Brazil) partnered with Digitalks to educate the Brazilian market about the value of landing pages in a form of a campaign, which included an advertorial on the Digitalks magazine and landing pages.

Unbounce (BR): Digitalks

Art Direction, Layout Design, UX Design

The Unbounce Integrations page is a section on the website (unbounce.com). I designed the visual layout and experience of the section, which includes the main directory page and child pages.

Unbounce.com: Integrations Section

UX Design

V-Lab Innovation is a Canadian-based natural foods business that combines scientific methods and traditional healthy Chinese ingredients to produce their products. This was a freelance project I worked on to design their new website, as well as a simple brand style guide.

V-Lab Innovation

Art Direction, UX Design

Machine vs Marketer was a mobile game app for the 2017 Unbounce Call to Action Conference. Attendees of the event played the game to compete against the machine and each other to see who could analyze the conversions of landing pages displayed in the game most accurately.

Unbounce: Machine vs Marketer

UX Design

Infinite% is an application I created to motivate people to reduce their use of electronic devices (mobile, computer, tablets) to save energy in a fun way. The project includes the screen mockups and an app demo video.

Infinite% App

UX Design

Sweeteeth is a brand I created for a dessert recipe publication. The publication is not very long, but rich in content, as well as quality. In each issue, there will be a feature on a certain type of dessert, where this one features doughnuts. There is also fold-out within the publication about the different types of doughnuts. I also created a website to promote the brand.

Sweeteeth Dessert Recipe Publication

Layout Design